FASHION

COS Brings Its AW26 Runway Collection to Seoul With a Re-See Event at Its Cheongdam Store, Featuring a Special Live Performance by EVAN

The Seoul showcase of the Fall/Winter 2026 runway collection, first unveiled at New York Fashion Week, was captured in behind-the-scenes content from Marie Claire.

COS Brings Its AW26 Runway Collection to Seoul With a Re-See Event at Its Cheongdam Store, Featuring a Special Live Performance by EVAN


London-based fashion brand COS has brought its Fall/Winter 2026 (AW26) runway collection, which debuted on the New York Fashion Week stage, to its Cheongdam store in Seoul. The brand designed the event as an occasion that combined a viewing of the collection with a live music performance.

COS hosted a re-see event on September 29 so that the AW26 runway collection, first presented at New York Fashion Week on September 13, could be seen again in Seoul. The venue, the COS Cheongdam store, is a space the brand describes as embodying its considered, refined approach to design. COS said the event was intended to give the local fashion and creative community the chance to experience the collection up close.

Guests had the opportunity to examine the AW26 collection in person. According to the brand, the collection is defined by precise tailoring and tactile materials, reinterpreting textures, drapes and silhouettes inspired by the glamour of the 1920s through a contemporary design lens.

A private event followed in the evening. COS global ambassador Park Gyu-young and singer-actor Cha Hak-yeon were in attendance, joined by members of Seoul's fashion and creative community. Scenes from the evening, including a special live performance by singer EVAN and guests exploring the AW26 runway collection, were released as behind-the-scenes content by fashion magazine Marie Claire.

Taking the stage as the special performer, EVAN wore a look styled entirely from the COS AW26 collection. For outerwear, he chose a leather flight jacket, a contemporary take on a classic from the COS menswear collection. The brand said the piece combines rich texture with a soft yet structured silhouette. It features curved sleeves and pocket details as well as an elasticated hem, and COS positions it as an everyday outerwear option for fall and winter.

Beneath the jacket, a slim ribbed henley T-shirt kept the silhouette clean. Made from a stretch blend of organic and recycled cotton with ribbed detailing, it offers a fit that sits naturally against the body. The brand suggests wearing it on its own or layering it under an oversized shirt or blazer.

For his bag, EVAN carried a minimal tote bag. Crafted from soft leather in a timeless color, it features suede-finished magnetic details, painted edges and double-layered straps as key design points.

Leather apron boots completed the look. Made from soft leather, they feature a rounded square toe, a low stacked heel, an apron-toe silhouette and zip detailing.

Drawing on EVAN's look, COS is proposing a fall/winter styling approach for the season that pairs classic outerwear with slim innerwear and leather accessories. The brand noted that incorporating strongly textured pieces such as the leather flight jacket, tote bag and boots can bring the refined mood of the AW26 collection into everyday dressing.

Behind-the-scenes content from the COS AW26 re-see event and EVAN's special live performance can be viewed on Marie Claire's Instagram. A wide range of products, including the AW26 pieces worn by EVAN, are available on the official COS online store (cos.com/ko-kr) and at select COS stores.